STELCO Launches ‘Chaalu Veshi – Magey Zinnmaa’ Campaign to Improve Cleanliness in Malé
In an effort to improve the cleanliness and appearance of Malé City, the State Electric Company Limited (STELCO) has launched the "Chaalu Veshi – Magey Zinnmaa" campaign. This initiative is aimed at enhancing the upkeep of the company’s substations and distribution boxes across the capital, contributing to a cleaner, more organized urban environment.
A Step Toward a Cleaner Malé
The campaign was officially kicked off this morning with a formal ceremony attended by key figures in the community. Thoriq Ibrahim, the Minister of Climate Change, Environment, and Energy, presided over the launch event. Malé City Council Mayor, Adam Azim, and STELCO Managing Director, Hussain Fahmy, were also present to mark the occasion and show their support for the initiative.
Key Goals of the Campaign
The "Chaalu Veshi – Magey Zinnmaa" campaign focuses on a few key objectives to improve public spaces in Malé:
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Removing Unauthorized Advertisements: The primary goal of the campaign is to eliminate the unauthorized advertisements that often clutter STELCO’s substations and distribution boxes. These unsightly posters and signs are often placed without permission, affecting the overall appearance of the city’s infrastructure.
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Improving Cleanliness and Organization: By addressing the cleanliness of these key infrastructure elements, the campaign aims to contribute to a more organized and aesthetically pleasing cityscape. This initiative will help ensure that the substations and distribution boxes are free from unnecessary clutter and remain well-maintained.
STELCO employees will play a vital role in the execution of this campaign. They will work diligently to ensure that all substations and distribution boxes are thoroughly cleaned and stripped of any unauthorized signage. This effort is not just about improving the look of the city; it’s about fostering a sense of responsibility within the community for maintaining public spaces.
The impact of the "Chaalu Veshi – Magey Zinnmaa" campaign is expected to be far-reaching. By improving the cleanliness and visual appeal of the streets of Malé, the initiative will create a more welcoming and pleasant environment for residents, workers, and visitors alike. Cleaner streets can lead to a more positive perception of the city, which may, in turn, improve the overall quality of life for those who live and work in the capital.
The improved infrastructure will also enhance the city’s attractiveness as a destination for tourists, encouraging a greater number of visitors and boosting local businesses. A well-maintained city reflects positively on the community and sets an example for other regions in the Maldives to follow.
STELCO’s commitment to maintaining the infrastructure and promoting cleanliness through the "Chaalu Veshi – Magey Zinnmaa" campaign is a step toward a more sustainable future for Malé. It aligns with broader goals of environmental responsibility and urban development, creating a cleaner, greener, and more organized city for future generations.